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For Brand-Builders, City-Makers and Story-Tellers. In The FreeThinking Podcast, FreeState’s Founder and Creative Director Adam Scott meets a joyous array of influential guests who are leading the charge to reset our cities around a new and more lively balance of purpose and profit. freestatestudio.com
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Thursday Mar 10, 2022
Thursday Mar 10, 2022
Today on The FreeThinking Podcast we have Penny Cameron - Development Director at Stanhope plc - and a key player in the Visioning, Designing and Activating of their far-reaching White City Campus in West London.
White City Place is a new frontier in development that took a people-first approach, amplifying what already existed. Penny talks with us about creating a village – blending the established global brands with the emerging voices - and how “you can see yourself living in it” has both literal and figurative importance. She proves that bringing life to a space requires more than just building apartments; you must design with time and ensure relevance, building something that lasts.
Don’t miss Penny Cameron on Episode 19 of the FreeThinking podcast and subscribe wherever you get your podcasts!
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